Janet MargotJul 9Amazon Book AdsPrepping for Prime DayPrime Day is not primo for books, but don’t ignore it. This Amazon shopping event (July 16-17) typically increases impressions but it...
Janet MargotJun 19Amazon Book AdsKDP or Ads Dashboard - Which to believe?Always look to the KDP dashboard as the authoritative data source for conversions (sales and/or pages read). It would be highly unusual...
Janet MargotJun 19Amazon Book AdsHow Do I Get Amazon To Spend My Budget? How do I get Amazon to spend my budget? There are 3 fundamental things to look at: 1) Budget. Do you have a $10 daily budget or a $100...
Janet MargotJun 19Amazon Book AdsWhy did my ads do well and die?Often when ads flatline, the ads algorithm has caught up to it and determined that it falls below their standards of a good ad. This can...
Janet MargotJun 19Amazon Book AdsHow do I scale my Amazon Ads?Before you can even think about scaling your ads, you need to know that the timing is right, and that you're ready. Answer this question...